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“The Media's Role On The Olympic Stage — Media and Olympic Communications Report” 2008 |
CSM Media Research published “The Media's Role On The Olympic Stage — Media and Olympic Communications Report” 2008 right before the 2008 Beijing Olympic Games. The report is well-organized and written with abundant data and rich contents. The report explicates and analyzes the relationships between Olympic and media market from multiple perspectives including traditional media, new media, audience, Olympic sponsors, and advertisers.
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| Language: Chinese |
| Date: June 2008 |
| Binding: Trade Paperback |
| Dimensions: 22.5 x 18.5 cm |
| English Version: USB290/RMB2008 |
| Shipping cost : Shipping costs included |
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